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Our Store



Located in the leafy suburb of South Yarra in Melbourne, our beautiful boutique is the perfect place to come and try on our maternity and nursing collection.

We pride ourselves on providing a comfortable and friendly atmosphere for all our customers, and you will be looked after by one of our stylists who can assist you in finding your perfect fit.


Our address is –

481 Malvern Road, South Yarra, VIC 3141

(03) 9826 4686 

We are open-

Monday to Friday: 10 am - 5 pm

Saturdays: 10 am - 4 pm

Closed on Sundays and public holidays

Soon Maternity – A Leading Maternity Store in Melbourne 

A haven for maternity and nursing wear, Soon Maternity is here to provide pregnant women with a mix of classic and contemporary pieces to wear from the first trimester all the way into nursing. 

We know this can be a stressful and exciting time for expectant mothers, so we want to make pregnancy as easy and joyful for you as possible. It is our opinion that women should have access to stylish maternity clothes that celebrate the female form and the growing life they’re about to bring into this world. 

Maternity fashion, whether a maternity dress or maternity work pants, should flatter your pregnant body, not hide it away. Whether your style is casual, elegant or something in between, our friendly staff are more than happy to find the right styles for you. 

We have you covered for your entire pregnancy journey, with a range of sizes and styles to fit any occasion. From premium jeans and a cardigan for the office to a formal dress for a baby shower, our collection includes pieces perfect for all situations. You’ll also be able to stay active with maternity workout clothes and maternity active wear. You deserve to look your best, even during those moments you might not feel it. 

Welcoming a little one into the world is no small task, and we are amazed by the confidence and charisma exuded by our expectant customers every day. Just because you’re on the lookout for practical items doesn’t mean you have to compromise on sophistication. We believe motherhood is the most magical gift of all, and we can help you find the perfect fit! 

It shouldn’t be a hassle for pregnant women to put together a beautiful outfit, no matter how many months into their pregnancy they might be. Here at Soon Maternity, we want to help you reflect your inner radiance to the world. Feeding dresses, nursing clothes and maternity jeans all serve a functional purpose, but that doesn’t mean you can’t feel gorgeous while breastfeeding or listening to those little kicks. 

At Soon Maternity, we want to shower you with all the love and admiration you could hope to receive and wish you the best on this incredible journey. So come in store, let us spoil you and make you feel at home. 

What Are the Benefits of Shopping Maternity Clothes In-Store?

Maternity clothes can be a fun, stylish way for expectant mothers to embrace their new shape, and shopping in-store for these special garments can make the experience even more enjoyable. 

Shopping in-store at Soon Maternity allows expectant mothers to see maternity clothes firsthand, develop a better appreciation of the garment quality and genuinely understand the fit and style of each item. 

Shopping in-store is an excellent idea for first-time mothers who may not have worn maternity clothing before. Not only will you get a better idea of the features of specialist garments, like feeding tops, but you’ll also benefit from specialist styling advice from our experienced team.

Make the Most of Your Maternity Clothing Shopping

We hear you have a little one on the way? Congratulations! Welcome to your one-stop shop for maternity clothing in Melbourne. We know this is one of the most precious and exciting times of your life, and we want to help you make this process simple and memorable. We pride ourselves on providing a welcoming atmosphere for all our customers, with experienced stylists who can help you build your new maternity wardrobe.

We are also aware that, as expectant mothers, you’ve got a million things on your mind without having to worry about putting together a new outfit every day. At Soon Maternity, you’ll find everything you need to get dressed from the moment you start to show up to your due date and into nursing. We hope to alleviate any anxiety you may have and provide you with peace of mind knowing you look put together and, quite frankly, stunning. 

There’s nothing like the glow of a pregnant woman and the team at Soon Maternity strives to help you express all the warmth you feel inside. We have a range of beautiful garments to compliment all styles, body types and lifestyles, and we can’t wait to see you soon.

Shop our new arrivals now.

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