10 Questions Every Woman Should Ask Her Mum
Mamamia's Bern Morley wrote a beautiful piece we think all woman should read. 10 questions every woman should ask her mother (before it's too late). "The night Mum died was...
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GUESS WHO'S BACK? FLORA! || Perfect for your workwear wardrobe.
Our signature Flora Range is back in stock! Crafted in our signature 4 way super soft bengalin fabric, it will wash and wear throughout your pregnancy. The range is a...
Calling all Aquamums - Maternity Swimwear
Keeping Fit for 2 but hate walking, yoga or pilates? Mandy Brearly, a Melbourne based physiotherapist, has been running Aquamums classes since her baby Sebastian was 6 months old. Sebastian...
BOND GIRL GLAM
" I truly believe going out on dates with your Mr. Bond and girlfriends alike is very important before having your first baby. Getting yourself done up a bit with...
Tips on Working from Home with a Newborn by Savannah Wallace
Are you working from home with a newborn? New Mum Savannah Wallace, from the Disney baby blog shares her top tips. "I took a month off for maternity leave when...
Spotted in SOON: Rebecca Judd on Nine News.
We're full of excitement this weekend! The radiant Rebecca Judd wearing SOON MATERNITY on Nine News!
My Spring Favourite
Like most women, I also have a slight melt down in the mornings as I struggle to find what to wear. So it's no surprise that I keep going back...
Winners of the Peekaboo Magazine Design Awards 2013
Hurrah!! We've just been announced as the winner of Best Australian Maternity Wear Label category in the Peekaboo Magazine Design Awards 2013! We're so humbled to be awarded again and...
The Emma Feeding Dress - Wear It Now Or After!
Every soon-to-be mum looks for that one practical and stylish garment that will help the transition from pregnancy to post pregnancy easier. The new Emma Feeding Dress is a hit...
Street Style Spotlight : The Little Black Maternity Dress
"I have been loving tank dresses as part of my maternity wardrobe and here is another - black, ruched sides, wide straps and the perfect length. Certainly fabulous worn on...
Soon Maternity on Elaine of Clothed Much
Los Angeles blogger and maternity fashionista, Elaine Hearn of Clothed Much blog, rocks Soon Maternity's black and white stripe Sienna Maternity Dress (not once but twice!)
Street Style Spotlight : The Print Dress
We've said it once and we'll say it again, how breathtaking does this mama-to-be look? Gorgeous Michelle is effortlessly stylish in Soon Maternity's Chloe Dress. Designed with a faux wrap...
Michelle's Style File
"This top I'm wearing is from Soon Maternity's latest collection, I'm actually wearing is back to front so the zipper can provide easy access for nursing- so clever :) I...
Jo's Pregnancy Survival Guide
Jo Goddard of the fabulous blog, A Cup of Jo, shares with us her pregnancy guide. Some helpful tips and insights! Worth the read.
JESSICA MARAIS' BABY BUMP STYLE
Currently starring in US hit drama Magic City and former Packed to the Rafter star, actress Jessica Marais steps out in style in Soon Maternity! Shop her look now.
PREGNANCY FITNESS WITH CROSS FIT
In the last of our 3 part pregnancy fitness series, we've asked Amanda Chalmers, a personal trainer and owner of CrossFit Equipped in Brisbane has some advice for women you...