The Ultimate Pregnancy Bag Checklist
When you go into labour, there’s a good chance the only thing you’ll be thinking about is the pain, and ‘GET ME TO THE HOSPITAL, STAT!’ There’s also a pretty...
Blog
Designer Favourite
Our owner and designer, Miso, has just come back from a business trip to Hong Kong, which was the perfect opportunity to road test our new collection! Her favourite piece...
SOON MATERNITY: AUTUMN WINTER 17
Our winter range has started dropping in store so we had a chat to our Designer/Director, Miso, about what this collection means to her, the direction she sees for the...
Pregnancy 101: How to Baby-Proof Your Home
When you have a child-free household, keeping cleaning products safely locked away, and making sure the iron cord isn’t within reach of little fingers will be the last thing on...
7 Days, 7 Dresses
There’s a Soon Maternity style for every occasion! We've got your weekly pregnancy wardrobe sorted with 7 dresses suitable for each day of the week! Office attire doesn’t have to...
Irina's Style File
Irina Bond is a Ukranian-born blogger living in Orange Country, Califronia, with her husband, 'Mr.Bond', and daughter, Vienna. Her blog, Bond Girl Glam, was started as a way of sharing...
What to Eat When You’re Expecting
Throughout the course of your pregnancy, there are a few things that might stress you out, however, what you’re eating doesn’t have to be one of them. While maintaining a...
How To Master Transeasonal Maternity Dressing
We have just hit the last month of summer – that time of year when the weather starts to get unpredictable. One minute the sun is out and the next...
Lola's Style File
Lauren Garcia is an award winning blogger living in Phoenix, Arizona with her husband and brand new baby girl, Vivienne! Her blog, What Lola Likes, was built to inspire women...
Soon's Story
2017 presents a couple of milestones for Soon Maternity… with the Soon brand turning 12, and our South Yarra boutique Soon Store turning 1! In light of the birthday celebrations,...
New Year... New Wardrobe!
A new wardrobe often enhances your start to the New Year…. And the great news is, a fresh wardrobe can be as simple as reinventing the looks you’ve already worn...
CARMEL'S STYLE FILE
Draw Dress Dream Carmel Jenkin is a visual artist based in Melbourne, who creates beautiful artwork that celebrates the female form. Carmel also runs the blog Draw Dress Dream where...
12 GIFTS OF CHRISTMAS FOR MUMS-TO-BE
How is your Christmas shopping going so far? Perhaps you've been struggling to figure out exactly what gift will really wow mum-to-be this year... don't worry, we've got your back....
Cameron's Style File
Cameron Louise Jones is a Nashville based photographer. Cameron captures the most beautiful family portraits and lovely real life moments. She is also a mother of two and a half...
REBECCA JUDD IS THE EPITOME OF STYLE IN SOON MATERNITY
Like all of you, we’ve spent most of 2016 gushing over how impeccable Rebecca Judd’s maternity style is. Bec has been putting together flawless outfits that are now defining a...
FASHION YOU CAN FEED IN
We know that many of our Soon Mums are looking for clothing with post-birth feeding options and we strongly believe you shouldn’t have to compromise on style. The good news...